Aftermarket

JACKSONVILLE, Fla. - Oxford Products USA Inc. announced that it has expanded its dealer-direct network and separated from D2M to focus on dealer-direct sales and
CHANDLER, ARiz. - DragonFire announced it will be distributing products to dealers through Western Power Sports (WPS) just in time for dune season, which begins i
We also wanted to get feedback about Overland Expo from some of the brands involved. Tracy Motz, communications manager for Rev’It USA, answered some questi
DELAND, Fla. - DelTran Battery Tender announces the Junior Lithium tender, programmed for lithium iron phosphate (LifePO4) batteries. The high-efficiency (12 volt
GATESHEAD, England – BMC Innovations is following the Kickstarter trend, launching their new high-visibility Glowbelt through a campaign that is aiming to r
OXNARD, Calif. - Galfer USA has released a complete line kit for the 2014 Kawasaki ZX-14R ABS that replaces the stock rubber hoses for the brake and hydraulic clu
BEVERLY HILLS, Calif. - GripAce announced its latest hidden switch system, which replaces stock or custom handlebar switches with a four push-button, rubber switc
SANTA MONICA, Calif. - Advanstar announced that Meredith Neems Loza has been hired as marketing coordinator for Dealer Expo, as well as Automechanika Chicago. Nee
The S1000RR was a huge departure from the status quo for BMW, but thanks to its class-leading performance, it quickly established a beachhead with buyers. As part
CASS CITY, Mich. - Marshall Distributing named Woody's Traction vendor of the year at the distributor's annual sales meeting this week in Frankenmuth, Mic
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