Aftermarket

One Industries is looking to join Fox Racing, Alpinestars and other brands that are popular in not only motorcycle dealerships, but mainstream apparel stores.Taki

ONE Industries announced this week that it is now the exclusive distributor of the 661, TAG and Sunline brands. The three brands previously were distributed by Pa

Responding to requests to make Dealer Expo a bit more manageable for the buyers, show planners have segmented the 2011 expo into a dozen product- and lifestyle-sp

MADISON, Wis. — When considering all LeMan’s new house-brand apparel, Parts Unlimited reps tell us that Icon’s Patrol line of rain gear may be t

MADISON, Wis. — Icon Motosports has a new retail fixturing program that allows dealers to expand their in-store selection with style.“The new displays

MADISON, Wis. — After two days of LeMans’ annual National Vendor Presentation, the distributor’s reps have seen a good number of new products,

BOISE, Idaho - FLY Racing is preparing to launch a line of street apparel late this fall, according to Craig Shoemaker, president of Western Power Sports. Details

BOISE, Idaho - Selling tools in your dealership is a way to get customers into your store, and it doesn’t have to compete with your sales operation. That wa

Sales reps gathered this week for Western Power Sports’ annual sales meeting are getting a firsthand look at the 2011 Fly Racing race wear. The Evolution, K

Scott USA debuted its new Hustle line of goggles to Western Power Sports sales representatives this week and confirmed that dealer shipments of the new series wil