Aftermarket

Motor Trike Inc. has released a lighted spoiler for the Honda 1800 Gold Wing, touting it as the “industry’s first spoiler that gives the rider additio
Care to take a peep into the future of the American powersports market? If you're a member of the Motorcycle Industry Council, the industry trade group's
Motovan Corp., the largest powersports aftermarket parts and accessories distributor in Canada, has secured a deal to distribute Sena Technologies’ Bluetoot
EXO2 The Heat Inside announced this week that it has partnered with Direct2mfg (D2M) to represent the EXO2 heated clothing brand, including the heated soles produ
Online retailer SublimePowerSports.com has a new owner. Dan Hellman, who bought the company in August, plans to overhaul the business with an expanded product li
Racing Batteries USA recently formed two partnerships designed to help popularize the company’s specialized lightweight lithium ion batteries. The first of
City officials in Sturgis, S.D., estimate that this year's rally attendance was down 11 percent, or about 50,000 people, but the crowds may have been rowdier, bas
NADAGuides is offering a 15-day free trial of CONNECT; its marine, powersports and RV inventory pricing and management online application. The NADAguides CONNECT
By James E. Guyette, courtesy Aftermarket BusinessAlthough the nation’s economy may not yet be out of the woods, folks are going mud runnin’ and campi
Harley-Davidson is offering a limited-time rebate on its Road Tech zumo GPS navigators to boost holiday sales. Customers who buy a Road Tech zūmo 660 or 665
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