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SANTA MONICA, Calif. - Dealernews welcomes retail sales consultant, award-winning speaker and best-selling author Mark Rodgers as a regular contributor, starting
FRISCO, Texas – One of the most memorable new products at the Tucker Rocky/Biker’s Choice Brand Show was the Mobius X8 Brace, a very different approac
MEDINA, Minn.  – Polaris Industries’ engineers certainly have been busy. For 2015, the side-by-side and ATV product lines get a major boost in th
FRISCO, Texas –New collections from Speed and Strength were on display at the Tucker Rocky/Biker’s Choice Brand Show, including the café r
STURGIS S.D. - Racing champion and Polaris veteran Mark Blackwell will serve as the emcee for the 2014 Hall of Fame Induction breakfast, honoring six new ind
MINNEAPOLIS -- Polaris Industries is combining several lines to form a global adjacent markets division. Global Adjacent Markets will be responsible for all small
MEDINA, Minn. – Victory Motorcycles pulled the wraps off its 2015 Magnum, a factory bagger that comes standard with aftermarket-inspired details, wild paint
CEDAR RAPIDS, Iowa -- Services are being held July 28 for Margaret Wilson, who died July 23 after a short illness. Wilson, who retained a seat on the American Mot
WYOMING, Minn. - …And now for something completely different. Polaris Industries, not content with being a dominant force in SxS and ATV sales, nor with ma
MINNEAPOLIS, Minn. — Indian Motorcycle plans to go head-to-head with Harley-Davidson in the luxury custom touring segment after announcing its new 2015 Road
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