The National Highway Traffic Safety Administration (NHTSA) has published a Notice of Proposed Rulemaking (NPRM) to amend the agency's Vehicle Identification Numbe
Yamaha Motor Co., Ltd. plans to display 19 vehicles at the 40th Tokyo Motor Show, Oct. 27-Nov. 11. We already showed you four of the prototypes; now take a look a
Citing concern over data breaches, the National Retail Federation today, in a letter to Payment Card Industry (PCI) Security Standards Council, requested changes
Harley-Davidson has announced a new "Get Down to Daytona" contest for women riders, in which women can submit videos about their greatest motorcycle mentor story
Yamaha Motor Corp., U.S.A. has hired Van Holmes as public relations manager for the company's ATV/Side-by-Side (SxS) Department. Among his responsibilities, Holme
EASTERN POWERSPORTS AUCTION, an affiliate of Southern Auto Auction in East Windsor, Conn., has been chosen by Harley-Davidson Financial Services, Inc. as the site
BMW has rolled its BMW Motorrad business unit into one of two new divisions company officials hope will help bolster corporate planning, brand management and stra
American Suzuki Motor Corp. is launching a number of new television and print advertisements designed to build upon last year's brand campaign that linked the com
Honda introduced its upcoming vehicle lineup for Europe at the Paris Motorcycle Show, unveiling a newly designed CBR1000RR also to be made available in the U.S. n
Black Dog Motorcycles, which overlooks the Susquehanna River in Harrisburg, Pennsylvania, has been chosen as the premier Harrisburg location for Ridley Motorcycle
ONE OF THE SPECIAL joys of riding a motorcycle is finding a lonely road in the middle of nowhere. There’s no traffic, the towns are miles apart, and it&rsqu
DEAR GRANDMA and Grandpa, I hope things are going good up there in Heaven. Spring is here, and that’s always a good thing for us in the motorcycle industry.
WHAT DOES A motorcycle rider look like? Or an ATV enthusiast? Do they wear their hair a certain way? Do all men have mustaches? Do all women wear lots of dangling