Zero Motorcycles is expanding its distribution model to include traditional sales through powersports dealerships. It has already signed on with eight dealers acr
Two top executives of nascent manufacturer Motus Motorcycles are keeping the rubber side down this month as they work to develop the company's new dealer network.
EVEN IN A TOUGH ECONOMY, new motorcycles still come out each year. As the new bike announcements begin to emerge for 2012, the powersports media rumor mill begins
It may still only be summer, but we are already getting to that time of year again: new bike silly season -- that lovely time of year when all eyes turn to the OE
ARI has revamped its No. 1 lead management software, FootSteps, for use with the powersports market. Essentially, FootSteps 3.0 is a marketing automation tool tha
BMW Motorrad USA has added BMW Motorcycles of Urbana to its network of official BMW dealers. The Urbana, Ill.-based motorcycle retailer will offer a complete rang
Z Electric Vehicle Corporation says it is now producing the world’s longest-range electric scooter. The ZEV7100 T claims a range up to 100 miles, achieved
The Grease Lightning “speedy oil change” chain in New York has opened a dealership to sell Johnny Pag Motorcycles.“We offer some great new full-
In early May, Mark Blackwell joined Zero Motorcycle's board of directors, bringing with him keen industry insight, the viewpoint of a lifelong motorcyclist, and k
Electric motorcycle manufacturer Brammo has hired Jim Marcolina to spearhead development of its dealer network in North America.Marcolina began his career at Harl
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