WELCOME TO 2010! I want to kick off this year with a column about selling online, but more specifically selling someplace else other than your own website. This i
ONLINE EXCLUSIVE
Editor’s note: This is part two of a three-part profile of Heartland Honda in Springdale, Ark. Part one contains a history of the store, as
To support its new aftermarket campaign, the Motorcycle Industry Council (MIC) is giving away Revive Your Ride! ad templates designed to attract holiday traffic t
To support its new Revive Your Ride! campaign, the Motorcycle Industry Council (MIC) is offering a free holiday e-card that dealers and MIC member companies can s
Due to overwhelming response, Dealership University and Cycle Trader are sponsoring a live replay of its one-house webinar called "The Ultra Marketing Machin
V-SEPT Inc., a Florida-based provider of CRM software, has introduced a Canadian version of its system. It will provide up-to-date Canadian powersports models, sp
DEALER PRINCIPALS, store employees and powersports professionals looking for a way to slog through this economy may want to saddle up to a computer on Thursday, N
IRVINE, Calif. - The MIC's Aftermarket Committee and its members have launched a campaign aimed at pumping up aftermarket sales and driving traffic into deale
When we last left Marisa Miller and Harley-Davidson, the supermodel was stretched out across the Motor Co.'s 2009 V-Rod Muscle as part of a nationwide ad camp
A COUPLE OF MONTHS AGO I received an email from a dealer on the West Coast complaining about the continued lack of federal and state enforcement of laws governing