PR

NAPLES, Fla. - Scott Fischer Enterprises (SFE) has hired Taylor Loethen as the new marketing manager for Naples Harley-Davidson. Loethen began her new role in ear
COSTA MESA, Calif. - GearShift Advertising announces that John Howell has joined the agency as the new account director for the Yamaha Motorsports account. Howell
FARMINGDALE, N.J. - Bel-Ray Co. has signed up to be presenting sponsor of the Muddy Bottoms ATV & Recreation Park in Sarepta, La. Bel-Ray signage will be appa
WOODCLIFF LAKE, N.J. – Mark Buche will assume the role of Manager, Community and Communications with the BMW Motorrad USA marketing team, effective May 18.
MILWAUKEE, Wis. - From the flight deck of the USS Yorktown (see image), Harley-Davidson announced it is offering all current and former U.S. military free Riding
NOTE TO READERS: The American Marketing Association defines a brand as a "name, term, design, symbol, or any other feature that identifies one sel
BREA, Calif. - Suzuki Motor of America Inc. announces that former motorcycle journalist Tim Olson has joined the company as public relations manager. "Olson
ATLANTA, Ga. - Castrol and Triumph Motorcycles have announced a performance match fund to raise money and awareness for VETMotorsports, an Ohio-based nonprofit th
KANSAS CITY, Mo. and RHINEBECK, N.Y. – A new report for the automotive market finds that vehicle recalls can hurt brands long after they stop making headlin
MEDINA, Minn. - Indian Motorcycle is teaming with the United Service Organizations (USO) as an official partner, a yearlong commitment that includes a $100,000 do
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