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Dealernews Digital Edition
The Learning Experience
Dealer Expo Updates
Federal authorities crack down on bogus 'Fair Guide'
MIC names Blackwell chairman, Burleson vice chair
Make way for three-wheelers
A big year for new helmet designs
A soft-baggage BOOM for hard-charging adventure riders
Aug 25, 2009
Illinois Dealer Defends ATVs
AN ILLINOIS DEALER has spoken up about ATV safety, following a crash that killed a 7-year-old boy, who died while on a 110cc SunL Cool Sport ATV. He was wearing a
Mar 5, 2009
Social media: Tapping Into a brave new world
Hello dealer personnel, have you Twittered today? Friended somebody on Facebook? Updated your Myspace page? No? Well, there's a good chance many of your custo
Jan 5, 2009
Who Is a Community Relations Manager?
In January’s letters section (page 6) we didn’t have the space to print the full reply to a letter, so we post the complete Q&A here. — ed.
Aug 1, 2008
Online Social Networking Can Build Brick-and-Mortar Sales
Use social networking tools to get customers physically into your store THIS MONTH I'M GOING TO diverge from using social networking to
Jun 1, 2008
In Search of Radio Heads
First of all, barring a total collapse of the economy, there are going to be more than 900,000 motorcycles and scooters sold this year, or about as many as were s
Feb 1, 2008
The Power of Publicity
The rapid pace of the world today means it's even more important to be remembered by your customers. "Every month hundreds of thousands of new companies
Jan 1, 2008
I HOPE THOSE OF YOU WHO SELL ONLINE enjoyed a successful holiday season. I'm going to kick off 2008 not by discussing e-commerce directly (the nuts and bolts
May 22, 2007
Consumer Website Reviews Dealers
A NEW WEBSITE is designed to help consumers find the best price for a particular part or accessory by searching dealer websites. But so far, it's only listing
Sign Up Now
Crashed? Need help? There's an app for that
ONE OF THE SPECIAL joys of riding a motorcycle is finding a lonely road in the middle of nowhere. There’s no traffic, the towns are miles apart, and it&rsqu
I am living MY dream
DEAR GRANDMA and Grandpa, I hope things are going good up there in Heaven. Spring is here, and that’s always a good thing for us in the motorcycle industry.
Three who defy the stereotype
IT'S MAY! Spring is in full swing and there are tons of motorcycles on the road with more females in the saddle than ever before.
Your closing ratio is terrible (here's how to fix it)
YOUR DEALERSHIP’S CLOSING ratio is terrible. That’s what the statistics tell us.
Stop the moto-snobbery
WHAT DOES A motorcycle rider look like? Or an ATV enthusiast? Do they wear their hair a certain way? Do all men have mustaches? Do all women wear lots of dangling
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