Island Powersports in Massapequa, N.Y., has a new way to communicate with customers all over New York: They started an online newsletter that will reward customer
Dallas-based Drop-Tail Trailers & Accessories has launched a social media blitz in an effort to reach out to its customers, with new platforms including Faceb
The MIC has just released its 2010 animated Revive Your Ride! Holiday e-cards, available for free on the MIC’s web site. (click
J&P Cycles of Animosa, Iowa, has been recognized as a “Social Superstar” by RightNow Technologies during the customer relationship management comp
Scooter clothier Armadillo Scooter Wear has launched its Fall/Winter 2010 line of scooterwear with a new online viral campaign. “The idea is that dealers w
Etailer BTO Sports is running a contest offering riding gear for the best "whip" picture posted on the company’s Facebook page by Oct. 31, determined by vie
I found Waldo, and he just checked in to your shop on Facebook Places. Or on Gowalla. Or FourSquare. Or Loopt. Or Yelp. Or any number of “location-based soc
Lots of dealers have calendars that feature babes and bikes. Shenendoah Harley-Davidson has its own beauty queen. Brittany Painter, 19, has been crowned Ms. Shen
Harley-Davidson and its longtime lead ad agency, Carmichael Lynch, have parted ways after 31 years. Advertising Age says it was the Minneapolis-based ad agency th
Anyone looking to trade this bike in is flunking the IQ test.A motorcycle signed by country music celebrities was stolen before it could be auctioned to benefit t
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