Can-Am is conducting a U.S.-wide search for two new Spyder ambassadors. The two riders will join motorcycle touring legends Fred Rau, Lamont Bryden and Daniel Bas
With this year's Ultimate Playground Demo Tour, BRP is showcasing its complete product portfolio of Sea-Doo watercraft and boats, Can-Am all-terrain and side-
Pig Trail Harley-Davidson in Rogers, Ark., will get a plug from a young country band with a song moving up the regional country music charts. The George Brothers
Now through May 31, Triumph is including Genuine Triumph accessories when customers buy select new 2010 models. The deals are as follows: Thunderbird $1,360 ret
On Friday, Ducati showrooms across North America will unveil Ducati’s latest labor of love, the 2011 Diavel, in a simultaneous event the manufacturer is dub
Markel American Insurance Co. has launched its 2011 Markel Dream Ride contest, which runs through Oct. 31. The company will award one winner the ride of his or he
Dells Raceway Park in Wisconsin Dells, Wis., has forged a marketing partnership with Reel Brothers Harley-Davidson of Mauston to create the Reel Rider's Club.
Vandervest Harley-Davidson will unveil the new 2011 Harley-Davidson Blackline and 1200 Sportster during the 4th annual Cabin Fever Party fundraising event Friday
  Nonprofit organization Ride to Work has announced that this year’s worldwide Ride to Work Day will be Monday, June 20. The organization expects m
Harley-Davidson dealerships under the Scott Fischer Enterprises umbrella have officially launched a new rewards program for all of their faithful customers. The p
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