Sales Managers

Sep 1, 2007
The fall buying season is upon us, and our new dealership is gearing up for sales. To prepare for the season, my client held a job fair to help beef up employee r
Sep 1, 2007
If a product costs more than $50, customers will Google it before they buy it. Other search engines serve the same purpose and provide retail shoppers with the mo
Most dealers are familiar with the hangtags found on used motorcycles. These tags typically offer basic answers to some basic questions — the vehicle's
Aug 1, 2007
Recruiting good salespeople is something that you should have on your mind 24/7/365. If you wait until you need staff, you'll let your immediate needs impact
Reel in potential staff and sales by hosting a job fair. This column is part of an ongoing "real world" series describing the chall
Jul 1, 2007
If you're doing it by the book, you may be losing out Ijust concluded several months of conversations with a dealer in my region. We agr
Jul 1, 2007
Be professional, or go home What does it mean to be professional? The dictionary describes professional as someone engaged in or worthy of hi
The scene under the tree last Christmas was almost depressing. The gift boxes were smaller than usual. What's going on? More jewelry and cuff links, maybe? Y
Several factors influence ATV sales Key Points Housing sales correlate closely with sales of core ATVs and other nondiscretionary purcha
Riders are cruising less and touring more, and the OEMs have taken notice Key Points Touring motorcycles accounted for 30% of street sal
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