Columnists/Todd Shafer - Dealernews
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Columnists/Todd Shafer
  • Online Social Networking Can Build Brick-and-Mortar Sales



    All the fuss about social networking is focused online, but the techniques can also drive business to physical stores.

    The Beauty of User Reviews


    It's the way to make customers work for you

    Blogging 101


    Set up a blog that reaches out to customers (and potential customers)

    Will You Be My Friend?


    Use social networking sites to increase traffic to your website

    Going Social


    If you want to sell online, start socializing on some of these sites.

    Socializing Online


    Attract more customers by creating a social network.

    SEO No-Nos


    Three mistakes many dealer websites make.

    Where You At?


    SEO makes your website easy to find.

    SEO: Learn It, Love It


    Search engine optimization is the name of the game.

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