The 2012 OEM Report Card: Polaris

Publish Date: 
Oct 28, 2012

Polaris

DEALER COMMENTS

  • “Too many dealers – this causes discounting and distress selling, and damages the brand. They should be awarding Victory dealers the Indian franchise; instead, they are adding separate dealer points.”
  • “Supply of popular units is the biggest issue.”
  • “Love the every-two-week orders.”
  • “Good product, good company, good support, tough to sell. Margins are not competitive with H-D; in many cases the Victory product carries a lower MSRP than the H-D product but costs more.”
  • “Best reps in the business.”

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