Bell goes Rogue to compete with traditional half helmets

Publish Date: 
Feb 15, 2013

DEALER EXPO, Indianapolis, Ind. -- Bell Powersports (booth 813) is taking a new approach to the V-Twin and cruiser helmet niche by introducing the Rogue, a half helmet shell with open face styling.

The new helmet will ship the first week of March and is available in four colors from sizes XS-XXL. It will retail for $249.95

The fiberglass shell is a half-helmet style, with a “comfort shroud” below it that gives the wearer the feel of an open-face helmet. The EPS liner in the shell extends into the comfort shroud. A detachable muzzle on the front provides protection from the elements for the mouth and nose, and it has a removable liner for use in cold weather.

Bell Powersports says their target audience for the new Rogue is riders who want a half-helmet look with added protection from the elements. – Beth Dolgner