Beginning June 27, Big Dog Motorcycles will hold an on-site sale at its Wichita, Kan. location to sell off $2 million of back inventory that includes motors, frames, wheels, seats and exhausts in an attempt to turn old parts into new money.
The custom OEM is working with Liquid Asset Partners to blow out the parts. The Grand Rapids, Mich., based company most recently handled the sale of millions of dollars of old stock from American IronHorse.
The Big Dog parts were used mainly on production motorcycles built between 1999 and 2005.
The sale signals more changes at the OEM, which most recently announced that it was laying off Nick Messer, EVP for sales and new production, and Jim Moorman, chief of engineering. Big Dog has been struggling with the flat economy and low demand for luxury items. It has had two rounds of layoffs in as many years, most recently 20 employees who left May 20.
Buyers can pay with cash, certified checks, wire transfers, or credit cards. Buyer pays all freight charges. Seller will package and load customers' trucks. There is no minimum order. Buyers can buy $10 items as well as $4,000 orders.
The sale begins at 9 a.m. June 27 and runs through June 29 at 1132 S. Sante Fe Street, Wichita, Kan., 67211. Any sales after this will be handled through Liquid Assets Partners' Grand Rapids office by telephone and Web site.
"We will sell all we can at the public sale that weekend, and continue with the negotiated sales through our website until everything is gone. We understand that certain items are high in demand, and others slower moving, so we are open to all offers," explains Liquid Asset Partners' Bill Melvin Sr. "This will be an incredible opportunity for Harley owners or custom bike builders."
Additional information is available from Liquid Asset Partners' Web site.