A Scottsdale, Ariz., entrepreneur has launched what it calls a “Super-Boutique” of PG&A catering to women riders: BikerBella.com.
The site is run by Zig Zag Powersports of Scottsdale, Ariz.; which operates a Biker Bella store at 10405 E. McDowell Mtn. Ranch Road.
The site's operators claim to have the largest selection of women’s riding gear — among online women’s motorcycle retailers. The bulk of the products are apparel; the site also has parts and products designed for young riders.
BikerBella.com has an OEM products and parts finder for Harley-Davidson, Honda, Yamaha, Suzuki, Kawasaki, Can-Am, Artic-Cat, Polaris, Sea-Doo, and Ski-Doo vehicles. Shoppers can also use embedded online catalogs and links.
Brands offered include: Acerbis, Alpinestars, Answer Racing, Arai Helmets, Arlen Ness, Bell Helmets, Biker’s Choice, Baron, Castle X, Chatterbox, Custom Chrome, Firstgear, Fly Racing, FMF, Helmet House, HJC Helmets, Iron Horse, Joe Rocket, Kuryakyn, Motion Pro, Nolan Helmets, Ogio, One Industries, Quad Boss, River Road, Scorpion EXO, Shift MX, Shoei Helmets, SixSixOne, Sullivans, Tour Master, Trail Tech, Troy Lee Designs, Two Brothers Racing, Vega, Western Power Sports, Willie & Max Saddlebags, Yoshimura, Zan, and Zero Gravity.
The site operators promise “an ever-changing lineup of featured products, special promotions, newly added brands, contests and special events to keep the woman motorcyclist informed and enthused about the sport,” as well as charity involvement.
Posted by Holly Wagner