Brammo taking orders for 100 mph electric sportbikes


Brammo, Inc. is rolling out its line of Empulse electric sportbikes, promising they’ll do over 100 mph and go 100 miles on a single charge.

The bikes will take a public bow at 11:15 a.m. July 24 at the 2010 Red Bull Grand Prix at the Mazda Raceway Laguna Seca in Monterey, California.

CEO Craig Bramscher says the company will start producing three models of the bikes with different battery capacities: The Empulse 6.0 ($9,995) will go 60 miles on a charge; the Empulse 8.0 ($11,995) will go 80 miles, and the 10.0 ($13,995) will go 100 miles. All three can go up to 100 mph and are freeway legal, the company says. The company is taking orders, with deliveries starting next year.

"Motorcycle riders have been requesting increased speed and range and I am proud and delighted to reveal these game-changing Brammo electric motorcycles,” Bramscher says. “Our customers expect Brammo to design and produce the world's most exciting (and affordable) electric motorcycles and that's exactly what we have done." customers."

The company claims the Empulse is the world's first production electric motorcycle to have a water-cooled motor.

While the company is looking to expand its dealership network, it will also sell the bikes at Best Buy stores.

"We are always looking for individuals and organizations that want to enter into a long-term business partnership with Brammo to sell and service our range of electric vehicles,” says director of sales and marketing Adrian Stewart. “JCAM, our distributor and dealer in Hong Kong and Singapore is an excellent example of such an organization."

Customers can place orders directly by visiting the Brammo website A refundable deposit is required within 90 days before delivery.

Posted by Holly Wagner