Marilyn Stemp, known in the motorcycle industry for her decades of work with IronWorks Magazine and its digital successor Iron Trader News, will serve as editor.
“Having this opportunity to help create something totally new is exciting,” said Stemp, who is also a contributor to Dealernews. “And as the epicenter of the Sturgis Rally experience, there’s no better place than the Buffalo Chip as my home base for the Daily.”
Stemp is praised not just for her journalism, but for serving as an ambassador for the industry.
“She’s the ultimate in professionalism, and I have total confidence in the quality of the content,” said Rod Woodruff, president of the Sturgis Buffalo Chip.
Rick Fairless profiled Stemp for the May edition of Dealernews, saying, “Only a few times in my life have I met somebody that I instantly clicked with, somebody that I feel a strong kinship with, somebody who makes me feel as if I’ve known them forever.”
The Daily will feature visits with rally people, including celebrities, racers, legacy rally goers and first time visitors.
“This project focuses on my favorite aspect of motorcycling: the people who ride,” said Stemp.
The Daily will also provide campers and rally goers with information about ride suggestions, bike competitions, burnout contests, concerts, racing and celebrity sightings.
The Sturgis Rider Daily runs eight days consecutively from Aug. 2 through Aug. 9. It will be distributed to more than 70 locations throughout the Black Hills and to Buffalo Chip campers.
From a news release