Dealer Combines Locations To Expand


Family-owned Redding Yamaha will move from Cascade Boulevard in Shasta Lake to Twin View Boulevard in Redding, with plans to open at the new site Tuesday.

The move will allow Redding Yamaha to sell and service motorcycles and boats at one location.

"There are a lot of positives. First, the ability to do boat service and bike (motorcycle) service under one roof will help us as far as general cash flow," owner Steve McCarley told The Redding Record Searchlight. "We will have a tremendous amount of more room."

Oasis Boating Center closed suddenly in late August after being in business since 2002. McCarley started the business but sold it in 2007.

The McCarleys bought the Twin View Boulevard property and brought in their business in 2002. McCarley also owns the property on Cascade Boulevard, which he has listed for $1.1 million.

"To keep our company going and growing, our best option was to move back into Redding," McCarley told the newspaper. "Our (financial) obligation here will be lower than it is where we're at now. ... We're growing in size but shrinking our expenses."

Redding Yamaha was established in 1997 as Redding Yamaha Sea-Doo on Old Oasis Road in Redding. The business moved to Twin View Boulevard near Phil's Propeller & Fishing Tackle in 2001 before relocating to Cascade Boulevard about two years ago.

Redding Yamaha has 13 employees.

The McCarley family also owns Red Bluff Power Sports and Woodland Power Sports.

Posted by Holly Wagner