Dealer Expo sheds Lucas Oil Stadium for 2010

Publish Date: 
Aug 17, 2009
By Mary Slepicka

INDIANAPOLIS, Ind. - Dealer Expo show management has confirmed to Dealernews that it will hold the entire 2010 event at the Indiana Convention Center and adjoining hotels, and not the Lucas Oil Stadium.

The stadium in 2009 housed attendee registration, new vehicle exhibits and the Big Twin Country pavilion, requiring attendees to either walk outside or take shuttle buses to commute between the Indiana Convention Center exhibits and the stadium.

Big Twin Country and other lifestyle-specific pavilions will be featured on the second floor of the Indiana Convention Center, according to Trevor Trumbo, group marketing director. Attendee registration will move back to the Westin Hotel, where it had been hosted two years ago before the Stadium opened. The Chinese pavilion will be relocated to the Marriott Hotel.

Because the Marriott and the Westin are connected to the Convention Center via skywalks, it will enable attendees to visit all exhibits in 2010 without ever going outside, Trumbo said.

Exhibitors currently contracted for space at the Lucas Oil Stadium were being notified of the changes and booth moves this week. For more information, visit www.dealerexpo.com.