IRVINE, Calif. - Young riders across America used their creativity and video skills to produce public service announcements in a quest to win up to $8,500 in this year's Do the Ride Thing competition, hosted by the ATV Safety Institute Motorcycle Safety Foundation and Right Rider Access Fund.
All of the winning videos are available for viewing here.
Jacob Sestak, 15, of Prague, Okla., won the $2,500 Grand Prize in the fourth annual contest to promote safe and responsible riding. Sestak's video stressed the importance of safety while using ATVs in agricultural work. “I am very humbled and honored to receive such a grand award,” Sestak said. “I really enjoyed putting together the videos I have done the past two years. This prize money will be very helpful in furthering my education after high school.”
Sestak said that after completing the ATV RiderCourse in 2011, he realized the importance of informing the public about the use of proper gear and machine size.
“It is my hope that in seeing my video that people will understand the absolute necessity of wearing the proper personal protective equipment for the task at hand,” Sestak said. “It only takes a second to prevent a life-altering injury.”
“Youth tend to be more receptive to messages about safety when it comes from their peers,” said ASI executive vice president Paul Vitrano. “This program allows youth to teach other kids, and their parents, the importance of safety when riding an ATV or dirt bike, while using their own creativity and storyline. We strongly encourage trade and enthusiast media, manufacturers, distributors, retailers and youth organizations to share the winning videos.
Since the program’s creation in 2010, youth have been encouraged to incorporate the ASI’s Golden Rules of ATV safety and the MSF DirtBike School's Dirt Bike Riding Tips into their videos.
The contest took place from June 1 to Aug. 15. More than 40 submissions were reviewed by a judging panel of ASI and Right Rider Access Fund staff. In addition to the grand prize winner, three ATV entries in three age categories (6-10, 11-14 and 15-18) were awarded prizes of $500, $300 and $200. The 15-18 age group was the only dirtbike category with entrants who met the contest requirements, and winners were also awarded first, second and third place prizes of $500, $300 and $200.
Posted by Holly Wagner