DragonFire heads to this weekend's Tucker Rocky event with new e-catalog

Publish Date: 
Jul 16, 2013

MESA, Ariz. - DragonFire has created a 2013 online catalog displaying only its products distributed by Tucker Rocky.

DragonFire will be promoting the catalog at this week’s Tucker Rocky national sales meeting in Frisco, Texas. The dealer show runs Saturday through Monday. (Check back at Dealernews.com for live coverage.)

DragonFire said its “big-time display” will be showing not only its parts and new catalog, but also its RacePace edition Polaris RZR.

“We have custom-tailored a program for Tucker Rocky’s reps, complete with their own online catalog,” said Brice Ginn, DragonFire’s sales manager. “We are accelerating the DragonFire and Tucker Rocky relationship to RacePace!”

According to DragonFire, the e-catalog will offer dealers real-time pricing and product updates. “Seeing is believing,” Ginn said. “We can’t wait to show what we have been working on since the Dealer Expo back in February.”

The DragonFire/TR catalog was designed for iPad use but can be viewed on nearly any digital device, including a smart phone. “This way, the TR reps can show their dealers exactly what they mean when they are talking about a RacePace HeadAche Bar or a Quick Release Steering Wheel Kit,” Brice said.

In addition to highlighting only those components Tucker Rocky has in inventory, DragonFire’s digital edition lists TR part numbers to facilitate dealer ordering.

Access to the Tucker Rocky special edition catalog will go live this weekend, along with a completely redesigned DragonFire website at www.DragonFireRacing.com.

Posted by Arlo Redwine. Photo courtesy DragonFire