Most people think big box store when they think of Black Friday, but the owners of Harley-Davidson Central in Grand Island, Neb., are thinking out of the box.
Bill and Sandy Lawrey opened the dealership at 6 a.m. Friday, three hours earlier than its normal opening. "When we got here at 5:50, there were people lined up around the building," Lawrey told The Independent of Central Nebraska. Harley-Davidson Central promised free Harley-Davidson T-shirts to the first 100 customers.
"We were out in the first 45 minutes," says Lawrey, who added the dealership did as much business in its first three hours on Friday as it typically has done for the whole day on Black Friday. The store is continuing to offer 50 percent savings on clearance items along with other sale items throughout the store.
Given the success of its first early opening on Black Friday, Lawrey says, "We'll do it again."
Posted by Holly Wagner
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