Extended warranty provider says web redesign boosting traffic

Publish Date: 
Dec 12, 2013

BOCA RATON, Fla. - The management at Intercontinental Warranty Services says a website redesign launched earlier this year has driven traffic for the company, an accredited provider of vehicle service agreements, mechanical breakdown insurance, and guaranteed asset protect.

Intercontinental Warranty Services offers combinations of manufacturer warranties, roadside assistance, car rentals, towing, powertrain plans, and powersports coverage, among other things.

The company attributes its increased iwsgroup.com web traffic to updated technology, features and layouts. One of the most useful features of the redesigned site is the quote feature. On the homepage, potential clients can fill out their basic information and instantly receive a free quote. Current clients can find their tab at the top of the page title 'IWSQuote Express Login.' This interactive feature lets customers log in to their account and reveal a 'dashboard' with their account information, claim information, industry news, and more.

Individual sections provide links for 'Members & Consumers' and 'Credit Unions.' Visitors are able to examine specific product offerings, read through benefits, and take a look at FAQs. Tabs at the top of the homepage provide easy access to information on the leadership team, press releases, multimedia, employment opportunities, and more.

The company, founded in 1991, also provides a value-based training program to help educate credit union staff members on the services and products available.