Italian design. American technology. Asian manufacturing. These are the three basic ingredients for FLY Racing's 805 boots - a product that meshes competitive design, practical features and an economical price. "We're offering a European level of quality from our Asian factory. A lot of people have made boots in Asia before, but we offer the only MX boots with double-stitching on the outer soles."
Quality is controlled by way of FLY Racing's exclusive production line. "We can control the level of detail and technology," says Baisley. "In doing that, we have been able to come up with a darn good boot at a reasonable price." How reasonable? Suggested retail is $109.95.
Quality for that price is what FLY Racing Gear is all about. The line started with handlebars and chest protectors, growing to include helmets, clothing, ramps, stands and other related items. According to Baisley, the goal is to offer a really good product with a reasonable price point while maintaining strong dealer margins.