Former Saddlemen exec joins Acorn Woods Communications

Publish Date: 
Aug 23, 2013

HUNTINGTON BEACH, Calif. – Public relations firm Acorn Woods Communications (AWC) has hired former Saddlemen executive Ron Benfield to its management team, joining the Huntington Beach team as a full partner in the agency.

Benfield’s more than 20 years of experience in OE and aftermarket sales, brand awareness, business management, distribution and dealer relationships will bring additional services and support to Acorn Woods’ powersports clients, the agency announced.

Ron comes to AWC from Saddlemen, where he spent several years as the director of sales and marketing. Before that he worked with brands such as Mitsubishi and Hyundai before joining American Suzuki as accessory manager for the OEM's motorcycle and marine divisions.

“We are really lucky to have Ron joining our group,” said Owen Provence, president of AWC. “His history in the industry, background in sales and marketing, and passion for the sport will perfectly complement our services and will allow us to help our clients reach new heights.”

Posted by Holly Wagner