H-D of Scottsdale event raises $120K for fallen firefighters' families

Publish Date: 
Jul 12, 2013

SCOTTSDALE, Ariz. – What started with an email from a HOG member the day after 19 Arizona firefighters were killed fighting a wildfire grew into a fundraiser a week later that raised $120,000 for the fallen heroes’ families.

Photo courtesy of MIT PhotographyMore than 2,000 people gathered at Harley-Davidson of Scottsdale and Go AZ Motorcycles July 6 to pay tribute to the fallen firefighters.

Both dealerships are Dealernews Top 100 Dealers for 2013.

In addition to the money raised, supporters filled a box-truck to the point of bursting with everything from bags of clothes to bed frames while enjoying pancakes, waffles, fried chicken and Hawaiian shaved ice at the event.

Dealer principal Bob Parsons announced that The Bob and Renee Parsons Foundation will contribute $100,000 to the 100 Club of Arizona, which benefits surviving families.

“A community is more than a place – it’s family,” said Parsons. “When something tragic happens to family you step up and do what you can. The 19 firefighters gave their lives to protect their community. I believe it is our duty to support those they left behind and those they worked so hard to save.”

Angel MedFlight Worldwide also partnered with Harley-Davidson of Scottsdale for a raffle to which they contributed an all-expense-paid trip to Hawaii. The raffle prize winner elected to forgo the trip in favor of contributing the dollar value to the 100 Club of Arizona, adding an additional $3,000 to the total gift.

The Scottsdale HOG Chapter and HOGZ United Charities ran the grill, serving up thousands of pancakes to a line that extended around the building. Kamana Wana Hawaiian Shaved Ice, Lolo’s Chicken & Waffles, Speedpro Imaging, MIT Photography, CFR Mufflers, Bruce “Chopper Guy” Haffner, 104.7 KISS FM, LIVE Nation and Mike Gallaher were among the organizations that joined forces to raise funds.

Harley-Davidson of Scottsdale and Go AZ Motorcycles collectively donated more than $8,400 in proceeds and matching funds.

The donations were received gratefully. “The overwhelming generosity of the community, both dealerships and The Bob and Renee Parsons Foundation will make a significant difference in our ability to support the families who have lost so much so quickly,” said Bill Langer, board member for 100 Club of Arizona.

 “As riders we travel roads that take us through some of the most beautiful places in the state … Yarnell is one of those very special places,” said general manager Justin Johnson. “While we can’t change what has happened, we hope we showed our support and made a difference for the families of our fallen heroes.”

For more information about making a gift in memory of the fallen firefighters see, http://www.100Club.org.

For more information about The Bob and Renee Foundation see, http://www.TBRPF.org.

Posted by Holly Wagner