HOLLISTER, Calif. - The combined attractions of the Corbin Rider Appreciation Day and the 2013 Hollister Rally on July 5 brought an estimated 60,000 bikers to the area, according to Rick Raus at V-Twin Marketing. Reportedly, the rally went off so well that city council members are considering a five-year commitment to the event.
"In 24 short hours, Hollister, with a population of 35,437, grew to almost triple its size," he reported.
Mike Corbin credited local officials for making the events, held over the Independence Day weekend, a success. "If it wasn't for the diligent efforts made by [Hollister Police Chief] David Westrick in bringing this event in under budget for the security portion, this rally wouldn't have taken place," Corbin said.
“When the 2013 Rally was taking on life, we had all agreed to work together and communicate. This was extremely helpful in the success of this year’s rally and should become a management discipline,” Corbin noted.
Based on the success of this year's festivities, Corbin said he is considering expanding his Rider Appreciation Day to three days.
Companies exhibiting at Corbin's facility included Arlen Ness, Baggerwerx, Barnett Tool & Engineering, Big Slick Promotions, Biker Doorags, Billet 4 Baggers, Binford Custom Cycles, Custom Cycles, Cycle Gear, Hot Bike Magazine, House of Thunder Harley-Davidson, Motion Pro, Motorcycle Machine, Norcal Customs, Old School Eyewear, Renegade Classics, Ride Wright Wheels, RIS Designs, Ron Simms, S&S Cycles, Samson Exhaust, Speedway Shelters, Streetmasters Motorcycle Workshops, Super Tug, Top Hatters Motorcycles, Vintage Legends Group, West Speedway Shelters and Wind Vest Products.
Corbin ran free factory tours throughout the day and offered a 10 percent event discount and free installation to everyone that attended the rally -- a promotion that evidently caused a traffic jam of bikes getting custom seats, Raus noted.
Sonny Barger made an appearance in support of friend and fellow Hells Angel Phil Cross who was promoting his book, Gypsy Joker To A Hells Angel (Motorbooks, 2013). Discovery Channel biker buildoff champion Matt Hotch also was on hand, along with outlaw custom bike builder Cole Foster and custom bike and auto designer Craig Vetter. Biker Bob emceed the bike show, which awarded Jim Carducci the grand prize with a photo shoot and article in an upcoming issue of IronWorks Magazine. (continued)