Harley-Davidson has plans to make March National Garage Party Month, when dealerships across the country will host Garage Party events.
The events provide a fun, social environment for women to learn about motorcycling, as well as meet other women who are interested in riding. Dealers host the events year-round, but the Motor Company has declared March as a special focus to bring national awareness to the events, which have encouraged thousands of women to learn to ride since 2005.
“Garage Party events provide women with a no-pressure chance to learn, socialize and ask questions about Harley-Davidson motorcycles,” said Leslie Prevish, H-D’s women’s outreach manager. “Garage Party events are not only educational, but also an empowering experience for women, which is why they have been so successful. We know millions of women are interested in motorcycling, but don’t know where to start, and we look forward to encouraging thousands of new women to get a taste of riding and learn how it can change their lives, like it has for more than a million women in the last few decades.”
Garage Party events cover topics such as a review of the basic motorcycle controls, how to customize a motorcycle’s style and ergonomics and how to gear up for a ride. Attendees are organized into small groups, getting their first taste of the camaraderie that goes along with riding. Groups will visit four informational seminars, including:
- Motorcycle Orientation to learn the basic differences between Harley-Davidson motorcycle families.
- MotorClothes Merchandise to discover the important attributes needed in motorcycle gear.
- Customization to learn how to customize a motorcycle to reflect a rider’s personal style and ergonomic needs, using Fit Shop that many dealers have.
- Self-Service to find out how just about anyone can handle the weight of a motorcycle, including an interactive experience on picking up a motorcycle – for those who are interested in trying it out.
Between seminars, there’s time for socializing and mentoring.
The women-only Harley-Davidson Garage Party events are free for any woman who is looking to take the next step to get behind the handlebars. For more information about Garage Party events or to find an event in your area, see www.harley-davidson.com/garageparty.
The main Harley-Davidson Women Riders site, www.harley-davidson.com/womenriders also has hundreds of Rider Stories from women who have realized their dreams of riding and want to encourage others to do the same.
Posted by Holly Wagner