Industry veteran Prokup opens consignment shop for rider gear

Publish Date: 
Dec 17, 2010

LONG BEACH, Calif. - A longtime rider and former MIC spokesperson has opened a consignment store selling secondhand rider gear and accessories.

Jessica Prokup’s Yellow Devil Gear Exchange opens its doors for business today in Long Beach, Calif. Much of the gear is priced at half what it would cost new.

"I'm trying to price it so it's a really good deal, especially for people who can't afford to buy new," she told the Los Angeles

Prokup has been a motorcyclist for 10 years. She was a motorcycle magazine editor, then director of emerging market communications for the Motorcycle Industry Council.

Posted by Holly Wagner