Indy Update: Gear, helmet brands debut products, ordering incentives

Publish Date: 
Jan 29, 2013
By Dennis Johnson

Look back again with Fulmer’s iconic Smiley face helmet straight from its ‘70s lineup. Like all the V2 lids, both feature a chrome surround, just like the old days.

And for dirtbike customers, there is the X3X helmet line which features a graphic based on the Greek god Hades on an ECE/DOT approved lid. The X3X also has a FulDry moisture-wicking interior and comes in five colorways.

For 2013 Held USA is concentrating mainly on gloves and tank bags as its primary product line, says Held USA’s president Tommy Kincaid. As part of this strategy, the company is introducing four tank bags that are identical in appearance and features, but each has a differently shaped bottom. These shapes are for tanks that are round, angled, wedge or oddly shaped, and dual sport tanks.

Held also is following up on its widely popular Phantom race glove with the Phantom II glove (see photos, above).

In January Bell Helmets released the Rogue (see photo, below), a highly styled lid that the company says is nothing like any other helmet on the market. In fact, Bell’s powersports general manager says the Rogue has “an edgy design that makes it hands down the meanest-looking helmet we’ve ever made.”

Dealer Expo will be the first chance for many dealers to see the Rogue in person and check out the open-face, three-quarter helmet hybrid that looks like something out of a DC Comics storyline.

Gerbing’s, the heated clothing company, started off this year by moving production of its Heated Jacket Liners, Pant Liners and Vest Liners from China to a new factory in Stoneville, N.C. The company also is committed to sourcing all raw materials in the U.S. and has a three-to-five year plan to bring all products back to the U.S. for sourcing and manufacturing.

According to Fernando Belair, Gerbing’s director of sales and marketing, the move is already paying dividends. “This has already been a huge hit with our dealers and customers,” says Belair, “supported by the fact that out season-starting orders were up 60 percent this winter.” With production in the U.S. in full swing, Belair says the company’s most popular products are now being made in America. (Continued)