International Snowmobile Hall of Fame to induct former Ski-Doo exec

Publish Date: 
Aug 13, 2012

EAGLE RIVER, Wis. – Former Ski-Doo vice president of worldwide sales and marketing Russ Davis will be inducted into the International Snowmobile Hall of Fame Sept. 15. Davis also is vice president of the World Snowmobile Headquarters board of directors.

Sayner, Wis.-based Davis has spent nearly 50 years in the snowmobile business. He got his first sled in 1964 and began racing in cross-country and ovals across the Midwest in 1967. After retiring from racing in 1976, Davis took a sales position with Scorpion snowmobiles and worked his way up to national sales manager, according to the Wausau Daily Herald.

He moved to the Ski-Doo sales department and built a 20-year career there. Davis reportedly played an integral part in bringing the company's U.S. headquarters in Wausau.

After retiring from Ski-Doo in 1995, Davis opened his own marketing and sales consulting company, which he still operates.

To be selected to the Hall of Fame, a person must "have given tremendous amounts of dedication to the sport of snowmobiling" and taken steps to better the sport through innovation or development, according to the Hall's mission statement. An average of four people per year are inducted.

Posted by Holly Wagner