MODENA, Italy – Energica said it plans to start offering electric motorcycles in early 2015 and has identified North America as a key market.
Energica, a subsidiary of the CRP group, chose electric motorbikes as a category ripe for entry, calling the first Italian electric superbike the Ego. The price tag is $40,000.
Energica also plans to manufacture 45 limited edition Egos with upgraded features and parts -- at a cost of at least $67,000.
Energica plans to get the jump on other products by selling 500 Ego motorbikes in its first year of production, with a target of 1,200 and 5,000 units in the second and third years, respectively.
CEO Livia Cevolini stated that the break-even number was 2,000 units per year.
According to the Energica website, the Ego superbike has a top speed of 150 mph, 100 kW green power, and a torque of 195 Nm. The company claims it can do 0-60 mph in three seconds. Energica is conducting a test drive world tour that started July 18 and will conclude in New York on July 30 after visiting San Francisco and Los Angeles.
The group is known for manufacturing customized parts for Formula One, NASCAR, and other racing associations.
From a press release