SOMERSET, Wisc. -- Team Küryakyn is working on a whole host of updates for the company's 25th anniversary, focusing on improving customer experience.
The first update to roll out will be a new look and design for Kuryakyn.com this spring. New features will include updated search tools and video center.
“Making it easier for customers to find the information they are looking was our primary focus with the website redesign,” said Chris Law, Küryakyn’s digital marketing manager.
Küryakyn's rolling showroom is also slated for some major changes in 2014. The Küryakyn semi trucks, a fixture on the rally circuit, are receiving a full face lift that includes new awnings and wraps. The rigs will debut at the Laughlin River Run, April 24-27.
Küryakyn is also taking a new approach to its catalogs this season, with a modified release schedule and a more focused layout. The following accessory catalogs are scheduled to be released throughout the riding season; Harley-Davidson, Victory & Indian, Gold Wing, Metric Cruiser and Küryakyn Luggage.
Posted by Vince Guerrieri