MRP acquires all U.S. assets of United Motors of America

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Martin Racing Performance, a Miami-based supplier of OEM and performance parts, announced today that it has obtained all assets once owned by the U.S. branch of United Motors of America, which until recently distributed powersports units in the country, including private-labeled motorcycles made by South Korea’s Hyosung Motors.

Joel Martin, the president of MRP, says the acquisition includes “the largest private-label Hyosung OEM parts cache in North America as well as the complete lineup of accessories and parts.”

According to an MRP press release, United Motors opened its first U.S. office in Miami in 1999 after having gone by the name Jincheng USA since 1996. The company expanded to 400 dealerships by 2003 and began importing the Hyosung private-label motorcycles in 2006. United Motors imported and distributed ATVs, scooters, and motorcycles up to 650cc. It ceased its U.S. operations in February 2010, though it continues to operate in Colombia and other parts of Central and South America.

“We strongly believe that many dealers and end users have become orphan customers without access to many of these parts,” Martin says. “It is our duty to consolidate this part of the industry, to help the dealers find UM parts, and to provide our customers with a one-stop location for all their parts. No other competitor in the industry offers Korean parts for scooters or motorcycles like we do since we acquired Daelim earlier this year.”

Martin references the partnership announced last fall (and clarified in May) between Hyosung parent company S&T Motors and Utah-based ATK Motorcycles. “It is our intent to reach out to ATK and work with them in making sure clients in North America have access to the Hyosung parts,” he says.

Martin calls the acquisition the largest of its kind, and says it will take several months for MRP to merge the parts into its inventory. The company encourages all former United Motors dealers, Hyosung dealers and ATK dealers to open an MRP account.

MRP purchased United Motors’ inventory and assets from the banking institutions that held the liens on the company. MRP says it’s not responsible for any warranties, liabilities or consumer issues.

MRP (www.mrp-speed.com) claims to have more than 30,000 SKUs for Chinese, Korean, Taiwanese, Japanese, and European scooters. Since 2009, it has acquired the assets of seven other distributors, including CPI, TNG, Diamo and Italjet America.

Posted by Arlo Redwine