New FX Series highlights Yamaha's 2012 WaveRunners


Yamaha WaterCraft Group, a division of Yamaha Motor Corporation U.S.A., today introduced its 2012 line of WaveRunner personal watercraft highlighted by the debut of an all-new, “feature-rich” FX Series.

“Our FX line has always been equated with luxury, and our focus on innovation, technology and performance has elevated this series to become the best sellers in the luxury performance market,” said Bryan Seti, Yamaha’s national marketing manager. “But we couldn’t stop there, and this year we have a brand-new hull and deck design that takes everything that’s made these WaveRunners so successful to an even higher level.”

Led by the flagship FX Cruiser SHO, which Yamaha claims is the industry’s best-selling luxury-performance model ever, the new FX line has been reimagined from the hull up to deliver “the utmost comfort, convenience, storage capacity, towing ability, and unadulterated fun.” The FX Series includes the FX Cruiser SHO, FX SHO, FX Cruiser HO, and FX HO.

FX Series highlights, according to Yamaha:

  • New hull and deck design.
  • Maximized comfort for driver and passengers.
  • New “theater” seating for Cruiser models; the first true three-passenger seat on a personal watercraft with hip support for the driver and each passenger.
  • New fast-acting mechanical neutral for starting in place.
  • New “command link” instrumentation buttons on dash.
  • New fast-access stern storage area for wet items and tow accessories.
  • Extra-large stern reboarding area.

“From the hull and deck to the reboarding area to being any one of the passengers, to the quality of ride in rough water, to the way it responds to driver input — on a whole, it’s unlike anything that’s ever been created before it,” said Scott Watkins, Yamaha’s product manager. “Every area was thought out, tried and retried, and the end product represents the culmination of years of consumer research and testing.”

Joining the new FX line are Yamaha’s signature VX Series WaveRunners, which the company claims are the most affordable, reliable and fuel-efficient watercraft on the market today. The VX Series, Yamaha said, remains the watercraft of choice for “value-minded buyers and rental operators alike.”

VX Series highlights, according to Yamaha:

  • Topped the sales chart in 2011 for the seventh consecutive year.
  • New metallic paint colors.
  • New two-tone textured seat on the VX Deluxe.
  • Offers the best fuel economy of any three-person personal watercraft in the industry.
  • The No. 1 choice of rental operators due to its reputation for reliability and low maintenance.

The VX Performance Series returns with Yamaha’s VXR and VXS that feature all-new colors and graphics as well as a new seat design on the VXS. These models, Yamaha said, offer the performance of the world’s fastest supercharged models without the added cost of a supercharger and intercooler.

VX Performance Series highlights, according to Yamaha:

  • The most affordable high-performance model in the industry.
  • New colors and graphics for 2012.
  • New sport bolstered seat design on the VXS.
  • Dominated new Normally Aspirated class on the 2011 IJSBA national tour.
  • Class-leading acceleration and top speed out of the box supported by a wide selection of aftermarket products for racing enthusiasts.

Also returning is Yamaha’s FZ Series, which the company calls the epitome of high performance and Yamaha’s racing heritage. The FZ Series features Yamaha’s 1.8L Supercharged engine, the largest-displacement engine in the industry, along with Yamaha’s exclusive NanoXcel hull and deck, which are engineered using nanotechnology to be light, strong and nimble.

FZ Series Highlights, according to Yamaha:

  • Dominated the Pro Stock class on the 2011 IJSBA national tour.
  • New carbon accents on the deck of the FZR.
  • New sport bolstered seat for the FZR.

“2012 is a big year for Yamaha. We have a best of class product at every level, and each one represents Yamaha’s commitment to innovation, technology, comfort and performance,” Seti said.

More information on the new 2012 WaveRunner models is available at:

Posted by Arlo Redwine