JACKSONVILLE, Fla. - Oxford Products USA Inc. announced that it has expanded its dealer-direct network and separated from D2M to focus on dealer-direct sales and service.
OPUSA had been outsourcing sales management to D2M since late 2012.
“D2M provides an online platform for dealers to engage with vendors, which we thought would be beneficial for our launch into the U.S. market. However, it’s also important for us to have strong representation on the ground, and our dealer-direct expansion will be driven by a network of sales reps providing regular contact that is vital to our dealers," said OPUSA President Eric McFarlane. "Our goal going forward is to emulate our parent company and provide dealer-direct sales focused on the select brands we work with."
D2M will officially conclude its role with Oxford Products USA Inc. by Oct 10, the company added.