Polaris Launches Webcast Training for Dealers

Polaris Industries Inc. has launched the first of what it says will be many webcast training sessions for dealers. The online training provides a combination of video, presentations, and interactive question-and-answer sessions.

Dealers traditionally obtained training either through a brief online power point course, a visit to Polaris headquarters in Minnesota, or by attending a one-day seminar at various other locations throughout the country. About 500 dealers would participate in those sessions annually.

Polaris says the utilization of webcasting technology to deliver training sessions results in a reduction of the number of in-house service trainings from 36 to six. This online offering, the OEM says, increases efficiency for dealers by allowing technicians to stay in the shop and save on associated travel costs.

Bill Fisher, chief information officer/vice president of Dealer Services, Polaris Industries, says the company wants to provide more efficient ways to communicate with the dealer network during this time of economic uncertainty.

“There has never been a more important to save time and money, and this delivery method saves Polaris and dealers significant time and money,” Fisher says.

“Offering online training has improved dealer response due to both the ease of participating and decrease of travel cost,” says Laurie Rengel, manager of Polaris Service Dealer Development. “The increased response will ensure more dealers are aware of quality improvements on our new ATVs and, if needed, have the knowledge to troubleshoot and fix issues quickly.”

The first of the planned training sessions – focusing on the OEM’s newest ATV products, the Sportsman 850 and 550 XP – will be available for 12 months online.

The webcasting technology is provided by StratosFour, Inc. of Cedar Rapids, Iowa. Dealers obtain the new training by logging on to Polaris’ Internal Web site and clicking the prescribed links.