Schwinn Motor Sports, Sheffield, to Offer Consumer Financing

Publish Date: 
Sep 24, 2009

The following information is from a press release

Schwinn Motor Sports has entered into an agreement with Sheffield Financial to offer consumer financing to its nationwide dealer network for its line of motor scooters and Tomberlin ATV’s and UTV.

“Our recent agreement with Sheffield Financial to extend consumer financing for Schwinn Motor Sports products is another example of our commitment to our dealers to give them as many tools as possible to close sales, grow their business and move inventory,” said Ed Buckle, Director of Operations for The Tomberlin Group.

“Since Tomberlin acquired the rights to the Schwinn Motor Sports brand we have been focused on giving our dealers new programs to help stimulate sales at the showroom level. It has been our belief the shrinking availability of consumer financing over the past months has resulted in lost sales. Our partnership with Sheffield and our plans to offer new financing programs for Schwinn Motor Sports dealers is meant to drive sales at retail,” Buckle went on to explain.

“The announcement of the consumer financing program is the beginning of our plans to bring new vitality to the Schwinn Motor Sports brand,” said Mike Tomberlin, CEO of the Tomberlin Group. “We are very aware of the strength of the Schwinn brand and we are committed to bringing to market new products and programs that will help build it into one of the strongest brands in the power sport industry.”

“The Schwinn brand is a household name and a symbol of quality,” said Jack Snow, President of Sheffield Financial. “We are pleased to add them to our list of manufacturer-supported finance programs.”

To start off the retail program, Schwinn Motor Sports will provide the dealer network with aggressive programs. The dealer can offer 3.9 percent for 36 months, 5.9 percent for 48 months or 6 months free interest/no payment effective through December 31, 2009, to qualified buyers. These programs are designed to help the dealer network sell inventory now and through the holiday season.