SANTA CRUZ, Calif. - Speed-Way Motorsport Shelters has a new merchandising program that includes a mini-display of the creative vehicle shelter kit.
The 25.5-in. x 14.5-in. counter display is a minature version of the full shelter. Dealers purchasing three Speed-Way Shelters in a single order will receive the counter display for free, according to the company. Participating dealers also will receive a free promotional banner.
"Place the working model in a visible area of your store where customers can handle it," the company advises in its press release.
Speed-Way Motorsport Shelters are distributed through WPS/HardDrive and Tucker Rocky/Biker's Choice.
Posted by Mary Slepicka