St. Augustine Harley-Davidson to close at end of month

Publish Date: 
Jan 19, 2012

Harley-Davidson of St. Augustine, Fla., will close its doors at the end of this month, another casualty of the slow economy, the owners have announced.

Co-owners Clark Vitulli and Allen Good bought the dealership in August 2007. It was named a Top 100 Dealer for four years straight. “It’s a difficult thing to have to do, but we’re doing it with Harley-Davidson, which is a good thing,” Vitulli told the St. Augustine Record. “They are closing … not only the store, but they’re not reappointing another dealership here.”

Vitulli says the store will probably remain open for a couple more months to sell off PG&A and used inventory. “We have products we need to sell, but we won’t be selling new Harley-Davidsons and will no longer be a dealership,” he says.

The Harley-Davidson retail store in downtown St. Augustine is expected to remain open, selling clothing and general merchandise under the management of another Harley dealership. Dealernews Top 100 dealer Adamec Harley-Davidson in Jacksonville will service VIP customers who bought a prepaid maintenance package or have gift certificates to redeem.

Over its four-and-a half-year run, the dealership has supported many local charities, including Wounded Warriors, Special Olympics, Buddy Check 12 for Breast Cancer, Humane Society, Juvenile Diabetes Relief Fund, Think Pink Ride for Breast Cancer and many more. The dealership also sold over 1,300 motorcycles during that time, plus served thousands more customers for their service, parts, motorclothes and bike rental needs, according to Vitulli. Harley-Davidson of St. Augustine supports an active HOG (Harley Owners Group) chapter.

Posted by Holly Wagner

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