Sturgis Buffalo Chip hires Chris McGee's PR/marketing firm


The Sturgis Buffalo Chip has retained RevComm as its agency of record for advertising, marketing and public relations.

“I feel this is the perfect time in the development of the Sturgis Buffalo Chip to add a serious full-service advertising and marketing agency like RevComm”, said Sturgis Buffalo Chip Owner Rod Woodruff. “Our goal at the Chip is to continually evolve our destination experience for our campers, vendors, sponsoring partners and all the riders that visit Sturgis.”

The agency will be tasked with improving the Chip’s brand position, media relations and industry outreach, as well as growing the concert lineup, entertainment and vendor base.

“The Sturgis Buffalo Chip is a true original. With its rich, 30-year history there is no other venue like it in the world,” says RevComm president Chris McGee. McGee formerly was with Dealer World media. “The Sturgis Buffalo Chip has established itself as the centerpiece of the [Sturgis] Rally with its world-class entertainment, vendors and camping amenities.”

Posted by Holly Wagner

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