Suzuki chooses MotoTV for in-store videos

Publish Date: 
Nov 28, 2012

DENVER, Colo. - American Suzuki Motor Corp. has tapped MOTOTV to provide video advertising and promotions inside United States Suzuki motorcycle, scooter and ATV dealerships.

Suzuki will show various content through MOTOTV, including promotions, videos showing product features, product reviews and more.

"In the past, most of our advertising has focused on getting our customers into Suzuki dealers,” said Steve Bortolamedi, senior communications manager at American Suzuki. “Now we can extend that advertising inside the dealership and target those customers when they are ready to buy."

In addition to advertising opportunities for brands targeting the powersports customer, MOTOTV includes content from partners like SPEED, RacerX, Red Bull and others to create a more entertaining environment in dealerships.

Posted by Holly Wagner