When a dealership places a minimum $99 (dealer cost) order direct through T-Bags (visit www.t-bags.com or call 800.957.6288), T-Bags will pay the shipping and pay the MIC $25 to send the dealer its sweepstakes kit.
“This is a win-win for us and dealerships, and we hope it expands participation in the MIC’s Revive Your Ride! program,” said Terry Lovett, founder of T-Bags.
“It’s about all of us in the motorcycle industry stepping up to help each other," he continued. "We think Revive Your Ride! is a great progra,m and we’re behind it all the way."
The kit includes 150 entry cards and two posters, plus a handbook that explains how the sweepstakes works. The Grand Prize is a $10,000 pre-paid MasterCard; 14 other winners will be awarded pre-paid cards ranging from $250 to $2,500.
The sweepstakes, which is funded by the MIC, runs from April 15 to June 30.
Dealers also have access to free downloadable posters, banners, postcards, eCards and more at the Revive Your Ride! website (see below). Prizes will be fulfilled via a pre-paid MasterCard that can be used only in participating dealerships, retailers, or service providers as designated by the MIC.
“This is a generous offer from T-Bags, and we hope dealerships nationwide take advantage,” said Cam Arnold, MIC vice president of communications. “It’s easy to do, and you have a free sweepstakes, at no charge to you, right there in your dealership to help draw customers.”
Launched by the MIC in November 2009, Revive Your Ride! is the first industrywide promotional campaign to help raise consumer awareness about sales, incentives and activities across the nation to help increase dealership traffic. Dealerships can download logos, advertising templates and other promotional items, all for free, at www.mic.org/reviveyourride.
Posted by Mary Slepicka