EL CAJON, Calif. – Thor MX will reveal a new interactive marketing display at this weekend’s Supercross Party in the Pits in Anaheim, Calif., during the opening round of the race series.
The display will feature replica race bikes and mechanic pit carts offering the company’s most popular helmets, boots and protectors. Making a repeat appearance is Thor’s Supercross podium display, where fans can snap photos of themselves with trophies and Thor girls. Thor also plans on hosting giveaways and rider autograph sessions.
The company will provide the interactive experience at 10 Supercross rounds throughout the season, including all Anaheim rounds, plus Phoenix, Ariz.; Oakland and San Diego, Calif.; Arlington, Texas; Atlanta, Ga.; St. Louis, Mo.; and Las Vegas.
Thor MX is the official and exclusive supplier of riding gear and apparel for the Monster Energy Supercross.