EXETER, R.I. - Extending its reach into the Canadian market, Twisted Throttle has bought Toronto-based parts and accessories dealer/distributor A Vicious Cycle.
The acquisition is expected to open access to additional distributed brands and lead to better customer service for all Canadian customers, both dealer and consumer, Twisted Throttle announced.
“Customer service has always been one of Twisted Throttle’s greatest strengths, and with this acquisition we can leverage both company’s strengths and relationships to better serve our customers and ultimately create a stronger position in the market,” said Twisted Throttle Owner and CEO Erik Stephens.
The transition will take place over the next 12 months, with no disruption to dealers and consumers. Until operational processes are merged there will be no change in order processing or fulfillment.
“We have had a long and successful relationship as a Twisted Throttle dealer. This arrangement will allow us to build new relationships as well as deepen those that already exist,” said A Vicious Cycle’s Eric Russell.
Posted by Holly Wagner