Watseka dealership marks 10,000-bike milestone

Publish Date: 
Mar 3, 2014

WATSEKA, Ill. – Ten thousand and counting. That’s the mark Russell Bills is celebrating after taking delivery on his 10,000th new bike at Watseka Suzuki, Honda, Kawasaki.

"That's a load of vehicles," he told the Daily Journal. "That's one-third of the population of Iroquois County." He estimates also selling 3,500 trade-ins.

The shop has seven full-time employees and one part timer, and the business occupies three buildings — the showroom and office, a parts and storage building next door and a former grade school a couple blocks north, for storage.

The dealership also sells lawnmowers, weed whackers, rototillers, gas engine water pumps, snow blowers and other gas-powered equipment, plus a variety of riding attire and other specialty products.

Posted by Holly Wagner