HIGH POINT, N.C. – When the economy gets tough, the tough get creative. Lots of dealers are testing non-powersports businesses to help them through the lean times, but for World Class Powersports dealer principal Royce Palau, you might say his business is preparing for the worst.
He’s started selling 10-by-40-ft. tubular bomb shelters designed to be buried 20 feet under ground.
“We’ve got more than 200 preppers in the Triad alone,” said Palau, who just became a distributor for Atlas Survival Shelters. “We’ve already had several people who were interested. One guy drove down here from Virginia to look at it.”
Palau told the High Point Enterprise he and his family are pseudo-prepping — they’re stocking food and water in case of an emergency — and that’s how he hit on the idea of selling the survival shelters.
“I was watching a program about preppers, and an episode about underground bunkers caught my attention,” he recalls. “The more I thought about it, I thought it would be a great thing to offer the local community. I did a lot of research and found that we have a lot of preppers here in the Triad, so I thought this would be a good idea.”
The $60,000 shelters include living quarters, kitchen with refrigerator and microwave, bathroom with toilet and shower and storage space. More modest models are available for $30,000, and fancier ones run up to $100,000.
“It’s made of corrugated, galvanized steel,” Palau said. “It’s good for 200 years underground. The doors are laser-cut, airtight, bullet-resistant, grenade-resistant. It’s got an escape hatch. You’ve got tons of storage for your food, your blankets, your clothing, everything you would need.”
Posted by Holly Wagner