SOME OF YOU MAY NOT CONSIDER JOHN PARHAM an appropriate person to represent Dealernews' August cover position, since he doesn't actually sell motorcycle
Editor's note: Power Products Marketing, a Minneapolis research firm, has been tracking the U.S. scooter market for more than four years. This article discus
The ATV market is in a downturn after nearly a decade of consistent growth. Or is it? Perhaps it's a matter of type. Some say sales haven't been lost bu
Polaris Industries no longer has the momentum it enjoyed for the past decade. Sales of traditional ATVs remain stagnant, with dealers doing what they can to stave
Sales of traditional brand ATVs in the United States are in their third consecutive year of decline. While some analysts might attribute this to the increasing nu
LAS VEGAS - Suzuki unveiled 14 new or significantly redesigned motorcycles and ATVs at the company's business meeting here today.
Newly introduced motorcycles inc
Recruiting good salespeople is something that you should have on your mind 24/7/365. If you wait until you need staff, you'll let your immediate needs impact
If you're concerned about competition from Chinese powersports manufacturers, you might seriously consider visiting China. I did just that earlier this year,
ONE OF THE SPECIAL joys of riding a motorcycle is finding a lonely road in the middle of nowhere. There’s no traffic, the towns are miles apart, and it&rsqu
DEAR GRANDMA and Grandpa, I hope things are going good up there in Heaven. Spring is here, and that’s always a good thing for us in the motorcycle industry.
WHAT DOES A motorcycle rider look like? Or an ATV enthusiast? Do they wear their hair a certain way? Do all men have mustaches? Do all women wear lots of dangling
